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6 Successful Purchasing Negotiation Tips for Every Buyer

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Zycus

Published On: 06/04/2019

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6 Successful Purchasing Negotiation Tips for Every Buyer

Listen to this blog

As a buyer, the way to purchasing negotiation to get the best prices on goods and services determines your success as a purchasing professional. Over a period of time, through trials and tests with various suppliers, you learn a few hacks on purchasing negotiation but what if you are new to the business without a Godfather? For you, we have six purchasing negotiation tips to aid your success through every deal.

Learn More: Is Purchasing and Procurement the Same? The Name Game

Here are the Purchasing Negotiations Tips

  • Negotiation Tips #1: The Good/Bad Guy Strategy

The Good Guy/Bad Guy is a popular negotiating technique in which a person (good guy) is with you negotiating a deal with a supplier appearing to agree to your offer but then canโ€™t call the shots and has to march off to the manager (bad guy) for approval who in turn disapproves the deal and sends back the โ€œgood guyโ€ for renegotiation. To turn the scenario in your favor as compared to set of suppliers, this is one of the six negotiation tips that recommends you to inform the salesman that you wouldnโ€™t appreciate the good/bad guy technique and would only talk to the authority who can offer you the final negotiated value without further to and fro. This way, youโ€™ll disarm the salesman of any rehearsed strategy.

  • Negotiation Tips #2: The Subtle Art of Walking Away

In this scenario, your boss wants you to finish a certain procurement as early as possible and at the best bargain. Of the six negotiation tips, hereโ€™s the second one, which dares you to walk away from a negotiation that seemingly appears to be a great offer as the supplier says it is the lowest price bid for you.ย  The supplier is ready to sell you their merchandise but how do you know your supplier is being honest because in business a conservative appreciation is also for numbers. So, if you master the art of walking away, you establish an authority, influencing the pricing in your favour.

  • Negotiation Tips #3: No Range but Exact Price

Avoid situations in which the salesman isnโ€™t giving you an exact price but a sliding range in which youโ€™ll not receive the BATNA (best alternative to a negotiated agreement) advantage. Usually in this kind of negotiation, a range of prices is offered of a product buyer is looking to buy and it often results into a price on the higher range. They start the negotiation on a higher price range so that you can only negotiate so far. So, the tip is to avoid any sliding price and ask for the lowest a supplier can offer at the very beginning.

  • Negotiation Tips #4: Right to Persist on Price Reduction

Now you might think what if a supplier is clever enough to quote a price implicit of the sliding range. Good question. In this case you should know that you are not negotiating with one singular vendor, and your supplier should be informed of the fact that there are other suppliers who quoted lower than them. Just because a salesman offers a price after youโ€™ve countered it once, doesnโ€™t mean the negotiation is over. The attempt to drive down the price can go on till a contract is signed.

  • Negotiation Tips #5: Let no Salesman Ride your Emotions

This is probably the most important negotiation tip for a buyer who might fall victim to the salesmanโ€™s manipulative skills wherein they try to meddle with your emotions.ย  A seasoned salesman may try to get into your personal space and use your personal emotions to your disadvantage. So keep your facts and objective ready and let not the discussion take any other stream other than purely professional. You can still make it fun and build a rapport but do so mindfully so that you always have the competitive advantage and the salesman is aware that he is dealing with no fool.

  • Negotiation Tips #6: Influence Compromise with Evidence of Alternatives

Compromise in a business deal is as old as trade itself. It is necessary that there has to be some level of compromise in the negotiation and that you are not going to settle in for the initiating offer in any way. So as discussed in Point 4, it is important to emphasize it so you know you too have alternatives but with evidence so that a seasoned salesman canโ€™t dismiss you. Here, it is the salesman who has to compromise on the purchase to be in business with your market goodwill. After all you are the buyer, remember!

Learn More: e-Purchasing

End of the day, it is important to remember that a salesman will do anything that they can to sell their services at a higher price, but you as a buyer; you can neither compromise on quality nor pricing. Tomorrow if a sales man agrees to your pricing offer, be sure to emphasis that this should have no bearing on the quality of the product or service you are buying.

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