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Shape Market Perception as a Manager - Analyst Relations at Zycus!

Solution Consultant
Are you passionate about building influential relationships and driving strategic initiatives? Zycus is looking for a dynamic and detail-oriented Manager – Analyst Relations to elevate our presence among leading analyst firms like Gartner and Forrester. Join us in shaping perceptions, analyzing market trends, and driving Zycus’s strategic position in the fast-paced world of procurement technology.
As a global leader in AI-driven procurement solutions, Zycus provides the perfect platform for professionals who thrive on analyzing complex data, managing impactful relationships, and influencing industry narratives.

What You’ll Do:

Forge Influential Relationships:
  • Develop and maintain strong connections with analysts to enhance Zycus’s market position.
  • Lead and manage analyst relationship programs, ensuring consistent engagement.
Drive Market Insights:
  • Manage full RFI cycles for top analysts like Gartner and Forrester.
  • Monitor market dynamics and conduct competitive analysis to refine strategies.
Develop Strategic Content:
  • Create compelling corporate strategy materials and differentiation programs.
  • Drive product launch and positioning strategies in collaboration with product teams.
Collaborate Across Functions:
  • Partner with marketing, sales, and product teams to execute integrated campaigns.
  • Lead customer marketing programs, driving engagement through events and webinars.
Leverage Analytics for Impact:
  • Synthesize data and present actionable insights to executive audiences.
  • Use analytics to track competitors, refine marketing programs, and inform decision-making.