Senior Manager – Performance Marketing

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Senior Manager – Performance Marketing

Do you thrive on turning ad spend into measurable business growth? Zycus is looking for a Senior Manager – Performance Marketing to lead our global paid media strategy across Google, LinkedIn, YouTube, and Meta — turning insights into ROI-driven campaigns that fuel enterprise growth

Who We’re Looking For:

Zycus is seeking a data-driven performance marketer (8–10 years of experience) who thrives at the intersection of creativity, analytics, and business growth. You should bring:

Proven expertise in Google Ads, LinkedIn Ads, Meta Ads, and YouTube Ads, with hands-on campaign management experience.
Strong understanding of B2B performance marketing and enterprise lead generation.
Experience managing large-scale budgets with measurable ROI and pipeline impact.
Proficiency in analytics tools (Google Analytics, Google Tag Manager) and CRM/automation platforms (Salesforce, Eloqua).
Strategic mindset with a passion for experimentation, data storytelling, and continuous optimization.
Experience with ABM platforms like Demandbase, 6Sense, or Factors is a plus.

Why This Role is Perfect for You

Lead High-Impact Campaigns

Own and scale paid media initiatives across global markets — driving awareness, engagement, and pipeline growth

Build & Optimize Performance Engines

Design and implement multi-channel performance strategies focused on measurable ROI and customer acquisition efficiency.

Champion Data & Analytics:

Track CAC, CPL, MQL, and SQL metrics; establish attribution frameworks to measure what truly moves the needle.

Be the SME:

Act as Zycus’s in-house expert for all things paid media, guiding GTM, sales, and content teams with strategic insights.

Experiment & Innovate

Stay ahead of digital marketing trends, test new ad formats, and leverage AI tools to enhance performance.

Shape Global Impact

Partner with cross-functional teams to scale Zycus’s presence across US, EMEA, and APAC markets, redefining how enterprises perceive Zycus in the #CognitiveProcurement space.

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Senior Manager – Performance Marketing

Who We’re Looking For: