Intake-to-Abandonment: The Hidden Failure Mode CPOs Aren’t Talking About
TL;DR Intake-to-abandonment happens when requests get captured in a sleek intake tool—but nothing meaningful happens after submission. The breakdown is most visible in non-catalog and tail-spend buys (often ~40% of what stakeholders need), where workflows aren’t built to fulfill the request. When users hit silence and delays, they default to the workaround economy: P-cards, emails, […]
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