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Brand Guidelines

To download the Zycus logo, please click on the following links:

Correct Logo Usage
  • The logo should always be used in the form shown below. It should not be altered or used in any other way.

  • LOGO - Black Background

  • Logo for Black and White Printing

  • Logo for Black and White Printing

Incorrect Usage
  • Do not distort

  • Do not change color

  • Do not overlay the logo on an image that
    is not associated with the Zycus branding

  • Do not change the typeface

  • Do not use pixelated or low resolution logo art

  • Do not surprint on a solid color or tint

  • Do not position the logo on a crowded
    background that is not associated with the
    Zycus branding

Minimum Sizes

The Zycus logo may never be used in a size any smaller than indicated below.

  • Without tagline
  • For Print - Min Size: 1/8 in height
  • Online - Min Size: 9 px height
  • With tagline
  • For Print - Min Size: 3/8in height
  • Online - Min Size: 27px height
Typography

Zycus' branding typeface is Interstate OT.
Arial is the default font of choice when Interstate OT is not available

Color Palette

Primary

CMYK: 0/15/100/0
RGB: 255/205/0
HEX: #FFCD00
PMS: 116

CMYK: 0/45/100/0
RGB: 237/139/0
HEX: #ED8B00
PMS: 144

CMYK: 100/0/0/0
RGB: 0/159/223
HEX: #009FDF
PMS: Process Cyan

CMYK: 45/5/0/0
RGB: 146/193/233
HEX: #92C1E9
PMS: 283

CMYK: 0/0/0/100
RGB: 0/0/0
HEX: #000000
PMS: Process Black

CMYK: 0/0/0/0
RGB: 255/255/255
HEX: #ffffff
PMS: White

Copyright © 2017 Zycus Inc. All Rights Reserved.